About Us

About In Recover Magazine

Jeffrey Fiorentino
Jeffrey Fiorentino – CEO and Chairman

Jeffrey Fiorentino is a writer, teacher and speaker in the areas of Business, Technology, Finance and Addiction. He is the CEO of Kipu Systems, producer of the Kipu EMR, an electronic medical records system built specifically in, and for, Addiction and Behavioral Health Treatment. Mr. Fiorentino is also CEO of “InRecovery Magazine“, a publication and web site dedicated to bringing valuable, topical information and stories, exercises, and support to addicts and their families, and CEO of PingMD, an Android and IOS telehealth app for connecting addicts in aftercare with their addiction treatment professionals and establishing a new intensive one year post treatment “RecoveryBound” program followed by 4 additional years of aftercare to help addicts in recovery. Mr. Fiorentino graduated first in his class in the Studies of Entrepreneurship, with a BA, from the University of Miami, and Magna Cum Laude with a Masters of Accounting from the Graduate School of Business, at the University of Miami.


Kim Welsh
Kim Welsh – Publisher

Kim Welsh has been in recovery since January 5, 2006. She worked for five years in addiction treatment as a behavioral health technician and now is the Publisher of InRecovery Magazine (IRM). IRM is the only recovery magazine published exclusively to celebrate individuals in recovery. The magazine provides fresh, insightful information to enhance and encourage a happy and healthy recovery process. Both seasoned and first time contributors fill the pages with inspiring and informative articles about today’s recovery scene.

Kim resides in Prescott Valley, Arizona, with cat, McKenna, and dog, Ghost. In her spare time, she is involved in many community activities. She is a member of the executive committee for SAMSHA’s Recovery Day Event in downtown Prescott, Arizona, and is the recipient of MATFORCE’s Game Changer Award.

Kim is passionate about recovery and the arts and enjoys bringing like-minded people together. One of her sculptures was purchased in 2015 for the permanent art collection of the town of Prescott Valley and installed at the main entrance to the Prescott Valley Public Library.


Bruce Matthews - EVP Strategic PartnershipsBruce Matthews – Driven Senior Level Executive with over 20 years of experience in Strategic Partnerships, Business Development, International Sales, Marketing, Direct Response, Catalog, Web/E-Commerce, Computer Hardware & Software, and Consumer Electronics. Key member of the executive team that built TigerDirect.com into an Internet Retailer Top 25 site. Extensive knowledge & proven success in implementing new business ventures, including full budget and P&L responsibilities. Strong team-building and leadership skills, with demonstrated success in working effectively with both internal & external business partners, vendors, and consulting resources. Successfully managed strategic partnerships, business development, catalog / e-commerce and other projects to aggressive time and dollar constraints. Superior interpersonal and communication skills, including the ability to be directive and collaborative, as appropriate to the situation. Partnerships, Sales & Customer Focus drive the majority of all my initiatives. Overall Bruce Matthews is a rainmaker, with multiple Million Dollar Deals over the years with Fortune 500 companies, including Visa, PayPal, eBay, Amazon, Intel, Microsoft, Google, and more.

Prior to joining Kipu Systems, Bruce was the Executive VP of Business Development at iguama (Sep ’14 – Dec ’16), a next-gen marketplace for Latin America, specifically by introducing US retailers & manufacturers products on the Iguama.com website. He was also the VP of Business Development at TigerDirect.com (July ’07 – Aug ’14) and helped to drive customer acquisition and sales for Tiger, with focus on the following: Advertising, B2C & B2B Ecommerce,Sales, Marketing, Merchandising, Retail, EDI / Virtual Inventory, Competitive Pricing, Multiple Pay Methods, Direct Response, Catalog, Web, Computer Hardware & Software, and Consumer Electronics.